Ira BasemanReuse is PersonalBy now, you may have probably grown numb to the repetition of the same information. How many times have you heard that the fashion industry…May 30, 2021May 30, 2021
Ira BasemanTHE EMPIRE TAKES BACK — Propelling the Fashion Industry into the Circular EconomyBritish MPs are the latest governmental officials to challenge the fashion industry to take action against a ”throwaway culture” that is…Nov 27, 2018Nov 27, 2018
Ira BasemaninVunelaHEART AND SOLEAnyone who has laced up a pair of Chucks or a feather weight pair of running shoes knows the feeling that they are doing well for their…May 12, 20181May 12, 20181
Ira BasemaninVunelaRecycling = LoyaltyBrands that make recycling simple and rewarding are building lasting value with their customers. Time to declare this as a true fact. We…Mar 17, 2018Mar 17, 2018
Ira BasemanINSPIRED BY A TRUE STORYYour customer’s true stories around brand engagement are increasingly more impactful to your brand value than any direct marketing. More…Jan 2, 2018Jan 2, 2018
Ira BasemanMAY I HAVE YOUR NAME PLEASE?If you have ever ordered a special coffee drink at your local Starbucks, you will surely be greeted with the question, “May I have your…Nov 10, 2017Nov 10, 2017
Ira BasemanRecycle and Win a Nobel PrizeLast week, the Sveriges Riksbank Prize in Economic Sciences in Memory of Alfred Nobel 2017 was awarded to Richard H. Thaler “for his…Oct 18, 2017Oct 18, 2017
Ira BasemanNATURE’S EXAMPLE OF CIRCULARITYFall leaves; a reminder of the simplicity and grandeur of circularity in our natural world.Oct 14, 2017Oct 14, 2017
Ira BasemanMillions of SmilesThere is nothing more exciting to me than the path we are on and the anticipation of disrupting the ancient industry of clothing recycling…Sep 30, 2017Sep 30, 2017